May 28, 2024 12:01 AM
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no-reply@nissan-global.com
Nissan Stories | Driven by connection, designed with inspiration
Nissan details its user-centric design philosophy and unveils futuristic concept cars at the Japan Mobility Show 2023.
How designers at Nissan step into the shoes of the people they design for
May 28, 2024 12:01 AM
-
no-reply@nissan-global.com
Nissan Stories | Driven by connection, designed with inspiration
Nissan details its user-centric design philosophy and unveils futuristic concept cars at the Japan Mobility Show 2023.
How designers at Nissan step into the shoes of the people they design for
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</style></head><body class="main full-padding" style="margin:0; padding:0"><div style="height:0; max-height:0; overflow:hidden; font-size:0">How designers at Nissan step into the shoes of the people they design for </div><table class="wrapper" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:collapse; table-layout:fixed; min-width:320px; width:100%; background-color:#f2f2f2"><tbody><tr><td><div role="banner"><div class="preheader" style="margin:0 auto; max-width:560px; min-width:280px; width:280px"><div style="border-collapse:collapse; display:table; width:100%"><div class="snippet" style="display:table-cell; float:left; font-size:12px; line-height:19px; max-width:280px; min-width:140px; width:140px; padding:10px 0 5px 0; color:#999; font-family:sans-serif"></div><div class="webversion" style="display:table-cell; float:left; font-size:12px; line-height:19px; max-width:280px; min-width:139px; width:139px; padding:10px 0 5px 0; text-align:right; color:#999; font-family:sans-serif"></div></div></div></div><div><div style="background-color:#f2f2f2"><div class="layout one-col stack" style="margin:0 auto; max-width:600px; min-width:320px; width:320px; word-wrap:break-word; word-break:break-word"><div class="layout__inner" style="border-collapse:collapse; display:table; width:100%"><div class="column" style="text-align:left; color:#565656; font-size:14px; line-height:21px; font-family:sans-serif"><div align="center" style="font-size:12px; font-style:normal; font-weight:normal; line-height:19px"><a href="#" style="text-decoration:underline; color:#003f65"><img class="gnd-corner-image gnd-corner-image-center gnd-corner-image-top gnd-corner-image-bottom" alt="" width="600" src="http://i1.cmail19.com/ei/y/08/932/43E/120432/csfinal/wh-global-stories1-9900000000079e3c.png" style="border:0; display:block; height:auto; width:100%; max-width:800px"></a> </div></div></div></div></div><div class="layout one-col fixed-width stack" style="margin:0 auto; max-width:600px; min-width:320px; width:320px; word-wrap:break-word; word-break:break-word"><div class="layout__inner" style="border-collapse:collapse; display:table; width:100%; background-color:#ffffff"><div class="column" style="text-align:left; color:#565656; font-size:14px; line-height:21px; font-family:sans-serif"><div align="center" style="font-size:12px; font-style:normal; font-weight:normal; line-height:19px"><a href="#" style="text-decoration:underline; color:#003f65"><img class="gnd-corner-image gnd-corner-image-center gnd-corner-image-top" alt="" width="600" src="http://i2.cmail19.com/ei/y/08/932/43E/120432/csfinal/240528_STR_mail-9900000000079e3c.JPG" style="border:0; display:block; height:auto; width:100%; max-width:700px"></a> </div><div style="margin-left:20px; margin-right:20px; margin-top:20px"><div style="vertical-align:middle"><h1 class="size-26" lang="x-size-26" style="margin-top:0; margin-bottom:20px; font-style:normal; font-weight:normal; color:#565656; font-size:22px; line-height:31px; text-align:center"><span style="text-decoration:inherit; color:#003f65"><strong>Driven by connection, designed with inspiration</strong></span></h1></div></div><div style="margin-left:20px; margin-right:20px"><div style="vertical-align:middle"><p style="margin-top:0; margin-bottom:0; text-align:center"><strong>How designers at Nissan step into the shoes of the people they design for</strong></p><p style="margin-top:20px; margin-bottom:0">Product design is about meeting the market's needs and improving lifestyles through smart approaches and innovative problem solving. It's a core principle at Nissan, as our purpose is to "enrich people's lives" through consumer-centered products and tech.</p><p style="margin-top:20px; margin-bottom:20px">This user-centric mindset was on display at the Japan Mobility Show 2023, when Nissan unveiled five futuristic concept cars. What stole the show were the cars' striking phygital (physical + digital) aesthetics and user-tailored features. All five all-electric concepts were designed with unique target users in mind ranging from sustainable nomads to gamers looking for the pinnacle of performance, on- and offline. The result? A series of stunning concepts that give a peek into what's possible in our electrified future.</p></div></div><div style="margin-left:20px; margin-right:20px"><div align="center" style="font-size:12px; font-style:normal; font-weight:normal; line-height:19px; margin-bottom:20px"><a href="#" style="text-decoration:underline; color:#003f65"><img alt="" width="120" src="http://i3.cmail19.com/ei/y/08/932/43E/120432/csfinal/read-bluebackground2-990000028a01453c.png" style="border:0; display:block; height:auto; width:100%; max-width:120px"></a> </div></div><div style="margin-left:20px; margin-right:20px; margin-bottom:24px"><div><div style="padding-top:8px; text-align:left"><span style="padding-right:4px"><a href="#" style="text-decoration:underline; color:#003f65; display:inline-block; border-radius:50%; width:24px; height:24px; max-height:24px; background-color:#7d7d7d"><img src="http://i1.cmail19.com/static/eb/master/13-the-blueprint-3/images/socialmedia/facebook-white-small.png" alt="Facebook" height="24" width="24" style="border:0"></a></span><span style="padding-right:4px"><a href="#" style="text-decoration:underline; color:#003f65; display:inline-block; border-radius:50%; width:24px; height:24px; max-height:24px; background-color:#7d7d7d"><img src="http://i4.cmail19.com/static/eb/master/13-the-blueprint-3/images/socialmedia/twitter-white-small.png" alt="Twitter" height="24" width="24" style="border:0"></a></span><span style="padding-right:4px"><a href="#" style="text-decoration:underline; color:#003f65; display:inline-block; border-radius:50%; width:24px; height:24px; max-height:24px; background-color:#7d7d7d"><img src="http://i6.cmail19.com/static/eb/master/13-the-blueprint-3/images/socialmedia/youtube-white-small.png" alt="YouTube" height="24" width="24" style="border:0"></a></span><span style="padding-right:4px"><a href="#" style="text-decoration:underline; color:#003f65; display:inline-block; border-radius:50%; width:24px; height:24px; max-height:24px; background-color:#7d7d7d"><img src="http://i10.cmail19.com/static/eb/master/13-the-blueprint-3/images/socialmedia/instagram-white-small.png" alt="Instagram" height="24" width="24" style="border:0"></a></span><span style="padding-right:4px"><a href="#" style="text-decoration:underline; color:#003f65; display:inline-block; border-radius:50%; width:24px; height:24px; max-height:24px; background-color:#7d7d7d"><img src="http://i5.cmail19.com/static/eb/master/13-the-blueprint-3/images/socialmedia/website-white-small.png" alt="Website" height="24" width="24" style="border:0"></a></span></div></div></div></div></div></div><div style="line-height:20px; font-size:20px"> </div></div><div role="contentinfo"><div id="footer-top-spacing" style="line-height:4px; font-size:4px"> </div><div class="layout email-flexible-footer email-footer" id="footer-content" style="margin:0 auto; max-width:600px; min-width:320px; width:320px; word-wrap:break-word; word-break:break-word"><div class="layout__inner left-aligned-footer" style="border-collapse:collapse; display:table; width:100%"><div class="column" style="text-align:left; font-size:12px; line-height:19px; color:#999; font-family:sans-serif; display:none"><div class="footer-logo emb-logo-margin-box" align="center" style="font-size:26px; line-height:32px; margin-top:10px; margin-bottom:20px; color:#7b663d; font-family:Roboto,Tahoma,sans-serif"><div align="center"></div></div></div><div class="column" style="text-align:left; font-size:12px; line-height:19px; color:#999; font-family:sans-serif; display:none"><div style="margin-left:0; margin-right:0; margin-top:10px; margin-bottom:10px"><div class="footer__share-button"></div></div></div><table cellpadding="0" cellspacing="0" style="border-collapse:collapse; table-layout:fixed; display:inline-block; width:600px"><tbody><tr><td><div class="column js-footer-additional-info" style="text-align:left; font-size:12px; line-height:19px; color:#999; font-family:sans-serif; width:600px"><div style="margin-left:0; margin-right:0; margin-top:10px; margin-bottom:10px"><div class="email-footer__additional-info" style="font-size:12px; line-height:19px; margin-bottom:15px"><a href="#" lang="en" style="text-decoration:underline; color:#999">Unsubscribe</a> </div></div></div></td></tr></tbody></table></div></div><div id="footer-bottom-spacing" style="line-height:40px; font-size:40px"> </div></div></td></tr></tbody></table><style type="text/css">
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